EContent Downloads


Sponsored by DivvyHQ

Interested to see how your content planning approach stacks up against other companies? We surveyed over 400 marketers to identify the biggest challenges, successes, trends & opportunities in content planning. Get intriguing insights along with strategic guidance from today's top experts in our 2018 report.  Download it now!


Sponsored by AMPLEXOR

Many companies are growing their addressable markets by accessing buyers in new regions. The World Bank forecasts global economic growth will increase to 3.1 percent in 2018 as recovery in investment, manufacturing and trade continues, and as commodity-exporting economies benefit from stabilizing commodity prices.1 An example of an industry seeing growth in foreign markets is E-Commerce, which is no longer dominated by the West. In 2015, the US share of global retail E-Commerce sales was 22.2 percent. That number is expected to fall to 16.9 percent by 2020. During the first half of 2017, 57 percent of global consumers made a purchase online, and most of those purchases were made from online retailers in Europe and APAC.  Download this paper now to learn more!


Sponsored by AMPLEXOR

In today’s fast-paced environment, many international companies are investing in the digitalization of their businesses. This involves implementing technologies that add value by optimizing processes, increasing efficiency and decreasing expenses. Corporations that are positioned to thrive in the hyper competitive, global economy know having a future-proof digital strategy is key to achieving their ideal Target Operating Models.  Continue reading to learn more!


Sponsored by Adobe

Before digital content, organizations effectively acted as content gatekeepers because distributing content required resources. They would send sales and marketing content to prospects and technical product content to customers. Now, the power relationship has changed. No longer does an organization control access to scarce information. Instead, content consumers hold the power. They choose what content they want to look at. This is the age of accountability. And organizations must respond.


Sponsored by Adobe

Channel proliferation, global/local balancing acts, and increasingly informed customers are just some of the challenges marketers and web content strategists face today. In this forest of new changes and demands, there’s a relatively easy win - aligning strategies and leveraging content from technical communication for marketing purposes.


Sponsored by Adobe

Channel proliferation, global/local balancing acts, and increasingly informed customers are just some of the challenges marketers and web content strategists face today. In this forest of new changes and demands, there’s a relatively easy win - aligning strategies and leveraging content from technical communication for marketing purposes.


Sponsored by Upland Software

Technology for customer self-service needs to do more than return a set of results from the knowledge base. It should provide answers in the context of the page a customer is already on, to increase the relevance of responses and reduce the time it takes for customers to solve their problems. It should also incorporate a community of your customers, giving them a way to answer one another’s questions.  Download this informative paper to learn more